Printing terms can be confusing to the layman. Below is a few terms used in the trade and explanations to help you understand the process you are involved in.


CMYK - The colours used in 4 colour process (Cyan, Magenta, Yellow & Black)


300dpi - 300 Dots Per Inch, the best setting for high quality printing, both in offset and digital


Trim Size - The finished size of the print product


Finishing - All processes that follow the sheets being printed (include lamination, binding and drilling)


RGB - Colours shown on most computers and TV's not suited to the printing process (See CMYK)


GSM - Grams per Square Meter (Measure of the Weight of Paper or Cardstock)


Bond - Paper of around 80 - 100gsm mainly used in inkjet and laser printers


Uncoated Paper - No coating, similar to laser stock, absorbs more ink


Coated Paper - Surface coated for a smoother finish, can be gloss or matte


Gloss - Shiny looking stock (paper)


Matte - Flat looking stock (paper)


Satin - Neutral looking stock (paper)


Aqueous - A water based coating applied during the printing process to assist with drying and minimise scuffing


Laminate - Plastic coating bonded to the printed stock (also called celloglaze)


Varnish - Ink or liquid based coating added to stock during 


Printing Terms Explained ...

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